Founder to Launch Coaching

Supporting women to turn their concept into a real venture

How I can help

With a background in brand strategy, copywriting and start-ups and a decade of coaching experience, I help early founders to:

  • Create a clear and simple project plan, from idea to launch

  • Clarify and simplify early concepts

  • Refine key brand messages and copy

  • Engage independent designers, web-developers and more

  • Think strategically about how to capture your audience

  • Feel accountable for achievable steps towards launch

  • Explore emotional and practical roadblocks

  • Build confidence and clarity around your venture

  • “I am much less afraid of the big tasks ahead of me. The feelings of fear and being overwhelmed have become excitement and confidence.”

  • “The [workshop] content was highly informative and relevant, promoting high levels of pupil engagement across a range of subjects including healthy relationships, independent living, personal values, and mental health & wellbeing.”

    Head of 6th Form, London Oratory School (through Wilfrid’s House)

Services & Info

  • My clients and I explore realities vs perceptions, patterns and thought processes. We define the meaning of success and (if needed) we make a plan. There is no judgement, no personal agenda. Each session is private, distraction-free and entirely yours.

    Want to learn more about life coaching? See my FAQs.

  • My work with female founders combines Life Coaching with my understanding of brand strategy and launching a business. I support through establishing brand positioning, values, messaging and communication (including website audits and edits).

    I also - crucially - hold my clients accountable and explore blocks, to support in achieving important goals on the path to launch.

  • Through the course of coaching, my clients and I sometimes identify needs that aren’t covered by my work. I have a trusted network of personal and emotional wellbeing practitioners, including psychotherapists and specialist coaches, whose help I may suggest to a client. There is no commission scheme - referrals are in the interests of my clients alone.

  • I am a certified Life Coach, having qualified from Animas Coaching in 2016, and I have an up to date Enhanced DBS Certificate.

  • My Life Coaching is charged at £90 for a 55 min remote session. In-person sessions may incur a higher fee. For a day rate or to discuss a reduced fee for a series of sessions, please contact me.

    A couples (or co-parent) session is 1hr15mins and is charged at £120ph.

    If you would like to access Life Coaching but are struggling financially, I lead a Life Coaching service at Wilfrid’s House which is a registered charity offering therapy and life coaching support.